Grease 8x8 baking pan. Preheat oven to 350 degrees.
Unroll French bread loaf and flatten into a rectangle.
Brush with softened butter, sprinkle with brown sugar, granulated sugar and cinnamon.
If you want you could add raisins or nuts at this point.
Roll loaf back up and slice into 9 sections.
Place in greased pan and bake for 20 to 25 minutes.
Let cool and frost.